Cyber Marketing Leader, Senior in McLean, VA at Booz Allen Hamilton Inc.

Date Posted: 9/17/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    McLean, VA
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    9/17/2018

Job Description

Job Number: R0028658

Cyber Marketing Leader, Senior

Key Role:

Create, implement, and maintain responsibility for an external marketing and communications strategy for the firm's Cybersecurity business. Collaborate with the extended marketing and communications team and business development to establish integrated marketing campaigns across multiple channels to shape and position the firm's brand for Cyber opportunities across federal government. Lead, create, shape, and implement a marketing strategy and leverage credibility to gain buy in from executives at all levels within the organization.


Basic Qualifications:
-12+ years of experience with business to government marketing for Cybersecurity, including expertise in government, including both civil and defense and Cybersecurity marketing

-5+ years of experience with professional services marketing

-Experience with working across an organization and building relationships of influence with diverse groups and senior leaders

-Experience with customer segmentation and developing and delivering data-driven approaches for strategic, integrated marketing designed to unify messaging and tactics across all channels, including brand, digital, PR, events, and thought leadership channels

-BA or BS degree


Additional Qualifications:
-Experience with professional services marketing in commercial preferred

-Possession of excellent oral and written communication skills
-Possession of excellent relationship building, prioritization, time management, leadership, and collaboration skills

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